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October 2024

DeFi Disasters: 8 PR Crises We Solved That Could Have Tanked the Market

When a DeFi protocol implodes, it doesn’t just die quietly. It creates a black hole that threatens to swallow the entire crypto market. In 2023 alone, DeFi crises wiped out $48 billion in value – and those are just the … Read the rest

The Metaverse Mirage: Cutting Through the Hype to Build Real Web3 Brands

Remember when the metaverse was supposed to be the next big thing? Meta (formerly Facebook) burned through $46.5 billion on their Reality Labs division, and countless brands jumped on the bandwagon, only to find themselves in a digital ghost town. … Read the rest

Crypto Regulation Roulette: Navigating the Minefield of Global Compliance

In the wake of high-profile scandals like FTX’s $8 billion implosion and Binance’s $4.3 billion settlement, one fact has become painfully clear: the crypto regulatory landscape isn’t just complex—it’s a minefield. One wrong step can bring your project crashing down.

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The Tech Talent Crisis: Why Companies Are Losing the War for Developers (And How to Fix It)

Are you struggling to hire top developers? You’re not alone. The tech talent exodus has reached critical levels, leaving companies scrambling for solutions as their development projects stall and costs skyrocket. But while many organizations flounder in this crisis, some … Read the rest

The ICO Graveyard: Resurrecting 6 Projects Everyone Thought Were Dead

Introduction: The Rise and Fall of ICOs

ICO 2017-2018 was incredible – it was actually crazy and out of control. Blockchain simply attracted everybody, and the more enthusiasts there were, the more funds many startups, developers, and entrepreneurs received in … Read the rest

Blockchain Babel: Translating the Tech Jargon That’s Killing Your Marketing

As is typical in most newcomers to the blockchain industry, they are greeted with a lot of technical language. Blockchain provides revolutionary advancements, but explaining it is as if putting African broken English into words. For marketers this “Blockchain Babel” … Read the rest